Who is Ghega

ghega is how my close friends and family call me instead of Allegra, my real name. I am a young producer and IP creator and I grew up surrounded by beautiful illustrations and famous artists. Today ghega represents perfectly some of my most beloved passions: family, entertainment and shoes of course!

Every pair of ghega shoes is hand illustrated in Milan, marking its uniqueness with a serial number and the artist’s signature.

Where? In the world’s fashion capital: MILANO – Italy.

 

Who is the ARTIST?

Matteo Lupatelli – Matt Wolf is a world wide famous kids illustrator and contemporary artist. He is Tony Wolf’s son and they both illustrated millions of kids books around the world and through the years!

 

What is a UNIQUE SERIAL NUMBER?

Each and every shoe is hand illustrated and therefore unique!

A unique serial number is applied to each pair of shoes to mark every design.

For such reason even shoes with the same illustration have a different and unique serial number!

Inside your shoe bag you will find a leaflet with a short story about your illustration, the artist’s name and signature, once again your unique serial number and the name of the shoe and collection!